Brand Reputation: How Your Business Blog Can Help It

Brand Reputation: How Your Business Blog Can Help It

Looking to find out how your business blog can actually help your brand reputation? You’ll be surprised by just how… Read More

4 Easy Steps To Accelerate Your Digital Marketing Strategy

4 Easy Steps To Accelerate Your Digital Marketing Strategy

Consumer savviness continues to reach new levels in the digital marketing age. Mobile usage is at an all time high,… Read More

Link Building: 5 Reasons Why It’s Integral to Digital Success

Link Building: 5 Reasons Why It’s Integral to Digital Success

Sure, you’ve heard the term ‘Link Building’ before. But what does it actually mean? More importantly, why is it integral… Read More

Your Ultimate Guide to Google Reviews

Your Ultimate Guide to Google Reviews

Google reviews are an imperative part of any eCommerce business’s digital presence, whereby reading and replying to reviews proves… Read More

4 Awesome Projections for Social Media Marketing in 2019

4 Awesome Projections for Social Media Marketing in 2019

2018 has been a big year for digital agencies across the globe. Now that we’re coming towards the end of… Read More

Expand Your Base: 5 Simple Steps to the Customer Journey

Expand Your Base: 5 Simple Steps to the Customer Journey

The customer journey, otherwise referred to as ‘the customer buying process’, is the trail a customer undertakes prior to making… Read More

How to Target Your Customers with Remarketing

How to Target Your Customers with Remarketing

Remarketing is the process of using tools to track consumers that visit your website. After a user visits your website,… Read More

3 Obsolete SEO Tactics Your Site Should Really Ditch

3 Obsolete SEO Tactics Your Site Should Really Ditch

Although it can be hard to admit, many business owners still practise obsolete SEO tactics in the hope that they… Read More

5 Cutting-Edge Graphic Design Trends You Need to Try

5 Cutting-Edge Graphic Design Trends You Need to Try

Whether boldly daring or simply minimalist, the answer to what makes a brand memorable remains the same: a visually-striking graphic… Read More

How to Best Employ Intrusive Marketing Methods

How to Best Employ Intrusive Marketing Methods

The odds are that if you’ve ever visited a website, you’ve encountered pop-up ads and notifications. Sure, they are certainly… Read More

Content Is Still King (And It’s Reign Is Only Expanding)

Content Is Still King (And It’s Reign Is Only Expanding)

Do you remember how hard it was to retain information online? Once upon a time (before 2011), performing a simple… Read More

Next-Level: 6 Practical Instagram Trends to Follow in 2018

Next-Level: 6 Practical Instagram Trends to Follow in 2018

As creativity and commerce heavily intertwine, both businesses and independent artists alike, utilise Instagram’s all-new features for a whole lot… Read More

Index Bloat: Why SEO Suffers and How to Improve It

Index Bloat: Why SEO Suffers and How to Improve It

When you search Google, you’re not actually browsing the web – you’re searching Google’s index of it. In the… Read More

The Rise of Emotional Marketing: What You Need to Know

The Rise of Emotional Marketing: What You Need to Know

Why do we now “love” Facebook posts instead of simply “liking” them? Why do we shop when we’re sad? A… Read More

WeChat Marketing: Your Fast Guide to Business

WeChat Marketing: Your Fast Guide to Business

With more than 58% of Hong Kong using the app each day, WeChat marketing is set to monopolize the… Read More

5 Major Benefits of Reputation Management for Businesses

5 Major Benefits of Reputation Management for Businesses

Negative reviews? Poor feedback? Nasty comments? In a digital world fast driven by user-generated content, anyone with internet access… Read More

Influencer Marketing: 7 Tips to Attract Your First 250k Instagram Followers

Influencer Marketing: 7 Tips to Attract Your First 250k Instagram Followers

Since businesses are anticipated to spend $2.38 billion in 2019 on influencer marketing, while Instagram maintains 800 million active… Read More

Building Digital China: L’Oréal Partners with Tencent at Cannes

Building Digital China: L’Oréal Partners with Tencent at Cannes

At this year’s Cannes Lions International Festival of Creativity, Chinese marketing conglomerate, Tencent, managed to steal the show once… Read More

Top 10 Digital Marketing Terms You Need to Know in 2018

Top 10 Digital Marketing Terms You Need to Know in 2018

Imagine yourself trying to communicate with a person who speaks a foreign language, and you simply can’t speak that language… Read More

Why Every Business Needs Pay-Per-Click Advertising

Why Every Business Needs Pay-Per-Click Advertising

Thinking about your next digital marketing strategy? Pay-per-click is a must. When led to a website through Pay-per-click advertising,… Read More

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