Breaking Down Cultural Barriers With Smart Marketing

Breaking Down Cultural Barriers With Smart Marketing

If you walk into a crowded room and only talk to one person, you’re not just missing out on everyone… Read More

WHY MARKETING IS NOW ABOUT TELLING A STORY

WHY MARKETING IS NOW ABOUT TELLING A STORY

Once upon a time, it was all about pushing as many advertisements as possible onto younger members of the community,… Read More

5 EASY WAYS TO INCREASE YOUR LIST OF SUBSCRIBERS

5 EASY WAYS TO INCREASE YOUR LIST OF SUBSCRIBERS

They’re your most influential tool, and sometimes, the most underestimated. Growing your subscriber list is one of the most important… Read More

THE 411 ON THE LATEST DIGITAL MARKETING NEWS

THE 411 ON THE LATEST DIGITAL MARKETING NEWS

Half the effort of keeping up with the latest news in the digital space comes from knowing exactly where to… Read More

WHY MARKETERS NEED TO TAKE ADVANTAGE OF TECH ADVANCES

WHY MARKETERS NEED TO TAKE ADVANTAGE OF TECH ADVANCES

We are living in a period of change. Digital technological advancements are changing the way content is being created, distributed… Read More

The 5 Biggest Digital Marketing Myths

The 5 Biggest Digital Marketing Myths

From far away, digital marketing seems like a simple concept. However, the closer you walk towards it, the more you… Read More

Why Google’s Logo Change Makes Sense

Why Google’s Logo Change Makes Sense

Google introduced a new logo two days ago, giving offices worldwide a new water-cooler topic. Some people think the alteration… Read More

HE SAID, SHE SAID: THE POWER OF  SOCIAL MEDIA IN THE WORD-OF-MOUTH PHASE

HE SAID, SHE SAID: THE POWER OF SOCIAL MEDIA IN THE WORD-OF-MOUTH PHASE

Word-of-mouth is a powerful force. Combined with the influences of social media’s virality, the net is quick to boost what… Read More

The Week that Was

The Week that Was

It’s been a busy week in the wonderful world of digital marketing; let’s recap. And on the third day Dre… Read More

Why Real-Time Marketing Isn’t Going Anywhere

Why Real-Time Marketing Isn’t Going Anywhere

Real-time marketing has been a buzz word for a few years now, but what is it, exactly? Why should you… Read More

Colour and web design

Colour and web design

Colour and web design An understanding of colour psychology can significantly improve your website’s conversion rate. Different colours can evoke… Read More

3 Tantalising Tips for Creating Captivating Content

3 Tantalising Tips for Creating Captivating Content

Keyword stuffing (v): the act of inserting keywords throughout a web page so frequently that it butchers the quality of… Read More

EDMs – Dead or Alive?

EDMs – Dead or Alive?

Email direct marketing has always been a bit of an ugly duckling. It originated as the virtual equivalent of junk… Read More

The evolution of PPC: Traditional and modern techniques for the Hong Kong market

The evolution of PPC: Traditional and modern techniques for the Hong Kong market

Pay-per-click marketing is evolving as technology and drives changes in user behaviour. Hong Kong, is at the leading edge of… Read More

Integrating PR and SEO. A natural, yet undervalued co-existence

Integrating PR and SEO. A natural, yet undervalued co-existence

Pandas, dinosaurs and rodents The latest Google Panda algorithm update is the latest in the line to reward rankings… Read More

Asia-Pacific’s Economic Future to Be Driven by Digital Deals

Asia-Pacific’s Economic Future to Be Driven by Digital Deals

APEC* celebrated its 25th anniversary in 2014, and with economic confidence growing, the future of the region looks positive. Studies… Read More

International SEO campaigns in multiple languages. How does it work?

International SEO campaigns in multiple languages. How does it work?

The time for international campaigns is now Remember the term ‘globalisation’? It was a buzz word before the term buzzword… Read More

Web design – your company’s digital image

Web design – your company’s digital image

You may have noticed, First Page has a functional, interactive new look. We’ve just rolled out our latest web design… Read More

Tips for Chinese market entry online

Tips for Chinese market entry online

“If there are virtual riches in China, Baidu is a rocky port”. First Page, Hong Kong’s top-rated SEO company,… Read More

SEO: Should I run my campaign in-house or outsource to professionals?

SEO: Should I run my campaign in-house or outsource to professionals?

It’s a happy puzzle. Straight off the bat, if you are posing this question, it means that you have taken… Read More

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10 Must know digital marketing strategies that will save you $$$

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