Your negative reviews are destroying your company’s revenue (it’s a fact)

Your negative reviews are destroying your company’s revenue (it’s a fact) Your negative reviews are destroying your company’s revenue (it’s a fact)

There’s no way around it – your online reputation will make or break your business. This is where Removify can help.

It doesn’t matter if your business is a local restaurant or an enterprise eCommerce powerhouse. Over 90% of searchers will avoid businesses with negative reviews, and over 61% of consumers will check Google Reviews before visiting a business.

No matter if it’s Google Reviews, TripAdvisor, or Glassdoor – negative content and poor reviews are crippling your revenue.

But it’s not enough to just bury your negative reviews with positive reviews. To take your online reputation into your own hands, you must completely annihilate any negative online mention of your brand.

For each that those negative reviews exist is another day you are losing business to your competitors.

But there is light at the end of the tunnel… This light is Removify!

While negative reviews can kill your sales, positive reviews can blow your sales through the roof!

Did you know that a 1-star rating improvement can increase your business by up to 13%?

In fact, over 85% of people trust online reviews as much as they do personal recommendations.

That’s the power of a stellar online reputation. Finding and removing unwanted online content will see an immediate increase in traffic, sales, and lifetime customer value. Removify can help you achieve this.

Fight the haters and trolls and give your business a new life with Removify

Fight the haters and trolls and give your business a new life with Removify Fight the haters and trolls and give your business a new life with Removify

Whether it’s online trolls, unreasonable customers, or vindictive competitors – Removify can help remove negative content about your brand from all across the web.

First Page Hong Kong has over 10 years of experience helping businesses like yours fight the haters, and restore fairness to their brand. With Removify, we know where to find negative content, and most importantly, how to get it removed FAST.

We believe that businesses like yours deserve a fair shot on the web. When you partner with us, you will see the true power of removing unwanted content and how powerful a positive online reputation is.

The results can be mind-blowing, and we can start removing negative content in as fast as a few days.

We want your business to have the reputation it deserves. Call us today to increase your leads and sales with our unwanted content removal services.

See what our clients are saying

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First Page is a professional Digital Marketing Agency. Thanks to our Digital Marketing Specialists Kana, William and YC. They are experienced, supportive and helpful. We enjoyed working with the First Page team.
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We’re yet to proceed with our project but wanted to share the positive process we had with Tony and his team as we went through a very detailed RFP.
When the project goes live we will be working with First Page.
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I want to give a big thank you to our Digital Marketing Specialist Isaac because he is so nice and responsible. He’s so helpful and solves problems for his clients. Many thanks again.
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Our experience with First Page has been amazing. Giselle and Lars have helped us save the digital marketing strategy of my company. I will definitely recommend First Page to anyone that is looking for a digital marketing partner.
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We have used First Page for a few months now and Heather, who looks after our account, has shown experience and a meticulous approach. With many companies offering this service, First Page is really at the top of the list. A well deserved 5 stars!

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An overview of unwanted content removal

We refer to ‘unwanted content’ as any online content that is negative, damaging, or unfair to your business or brand. This is typically in the form of negative online reviews on websites such as Google, RateMD, Yelp, TripAdvisor, and GlassDoor. Unwanted content can also refer to content that shows up in the search results of popular search engines such as Google, Google image search, Bing, Yahoo, and others. It can also refer to content from social media sites such as Facebook, Instagram, Pinterest, and Twitter.

We don’t believe in wiping out fair reviews of your products or services – just the unfair ones. The internet is filled with bored trolls, unreasonable customers, and shady businesses looking for an unfair competitive advantage in this day and age. This is the type of content removal we specialize in, and we will stop at nothing until it has been completely eradicated.

Review bombing is the process where a group of people (or perhaps a very patient and tedious individual) intentionally tries to smear a businesses’ reputation with falsely negative online reviews. Online reviews are an amazing thing – they truly help customers make educated decisions on their purchases. But unfortunately, they can be taken advantage of in the worst way possible and ultimately destroy an otherwise innocent and unknowing business (hence, review bombing).

Review bombing can come in all shapes and forms. Most often, it is from an unreasonable customer. Sure, we all understand that things happen, especially in business. But sometimes, these customers become vindictive and take out their frustration anonymously from behind their keyboard. We’ve seen it far too often, and it can have devastating effects on a business. It is also common to see businesses write fake reviews about their competitors to capture some of their market share.

Removing unwanted content or comments from Google can be tricky and is often best handled by a professional. First off, you can try to get the content removed by simply ‘Flagging’ the review. This will alert Google that someone thinks the review is fake, inappropriate, or promotes a competitor. While flagging a review is a simple solution, it is not always very effective, as Google might take time to get back to you (if they get back to you at all).

If flagging the comment doesn’t work, you would then want to contact Google Small Business Report to create a case. Often the representative you speak with will have to escalate your case to a specialist, which takes more time. The entire process is tedious and time-consuming, and unfortunately, Google hasn’t made it any easier over the years. This is why many businesses give up on removing their negative Google reviews themselves and instead choose to hire an agency to handle it.

The hard truth is that people are not always reasonable in this day and age, and sometimes they choose to take out their frustrations in ways that damage other innocent people. This is most commonly seen with disgruntled customers. They didn’t get the product or service they were expecting, so instead of reaching out to the business to figure out what went wrong, they immediately saw red and decided to initiate their own at-home smear campaign. This means multiple negative reviews that are often accompanied by some type of social media slander.

To take it further, we have repeatedly seen unreasonable customers make multiple fake profiles to exact their vengeance further. They might also bring their friends and family into the situation to further the amount of damage they are inflicting. It’s a sad truth, but it cannot be tolerated. This is why many businesses have decided to take their online perception into their own hands and eliminate negative and unwanted content.

If your business is experiencing unwanted/negative content, you should immediately act to get it removed. This is due to the principle of the situation (no one should get away with an unfair review) but also because the longer the reviews are up, the harder they can be to remove, so acting with haste can be advantageous. The longer you wait, the harder it will be to set things straight, simple as that.

Your business deserves to have an online reputation that is honest and fair. If not dealt with and removed, malicious comments can do irreparable damage to your online reputation. Unfair reviews from disgruntled customers or online trolls means less traffic to your site/store and less revenue for your business. Fight for your reputation. Fight for truth. Otherwise, your competitor’s with better reviews will benefit the most and gain all of your market share.

TripAdvisor is a fantastic platform that has helped revolutionize the travel industry. It’s a behemoth of a platform that gets over 270 user contributions per minute. But unfortunately, we have seen many unfair reviews left there, all of which do severe damage to businesses worldwide. This is because TripAdvisor lacks a formal user verification process, and there’s no way to know if the customer even interacted with your business in the first place.

If you’re a hotel operator, restaurant owner, or run a travel agency, you know too well that it’s challenging making travellers’ experience memorable, and a few negative reviews on TripAdvisor can really dent your ability to grow. Don’t be discouraged from taking action. Within your owners centre, you will be able to dispute reviews left by anonymous travellers. Simply navigate to the ‘manage reviews’ section and complete the ‘Dispute a Review’ form. Unfortunately, this doesn’t always work, which is why many businesses have begun partnering with an expert who knows how to get these types of TripAdvisor comments removed quickly.

While it might have good intentions, Glassdoor is a platform that openly invites (daresay encourages) negative reviews. The people most likely to leave reviews on Glassdoor are the ones who just left your company, and typically only the disgruntled ones feel the inspiration to document their experience. This is why it’s so common for Glassdoor reviews to be filled with petty rumours, stretched truths, and blatantly malicious exaggerations. And what makes it more challenging is that there is no sense of ownership – employees can’t be named, and verification is not enforced, which gives them an upper hand.

But unfortunately, that upper hand gets stronger because Glassdoor does not remove negative reviews unless there are legal reasons to do so. This makes things complicated for business owners like yourself who just want to be shed in an honest and fair light. That’s why many companies have chosen to partner with a content removal specialist like First Page Hong Kong. We handle the complicated process of removing negative reviews so you can focus on growing your business.

Hiding negative content vs permanently removing it depends on two different factors. First, the publisher. A professional agency will be able to remove unwanted content from 3rd party websites such as TripAdvisor, Glassdoor, Yelp, and more. But in contrast, major news publications and newspapers tend to be reluctant to remove published content. Having said that, an agency with significant experience will have the best chance of getting this type of content removed – it’s certainly possible.

Second, it comes down to the person who is executing the content removal. Is the person (or agency) experienced with negative content removal? Do they have the team in place to navigate the (sometimes) murky waters? Do they have sophisticated software that can automate certain parts of the process? Relying on someone with little to no experience to remove unwanted content often turns disappointing. To permanently remove content (as opposed to just hiding it under positive content), your best bet is to work with a professional.

How removing unwanted content can help your business

In theory, anything that can be put on to the internet can be taken off the internet. But it’s important to know that the difficulty of accomplishing this will vary depending on several factors, including the type of content it is, where the content is published, and what your ultimate goals are with the content (complete removal or just hiding it). For instance, getting a fraudulent Google published last week removed is significantly easier than getting the New York Times to remove an article published 20 years ago. But again, in theory, anything can be removed entirely from the internet.

Which is exactly what content removal agencies do best. A professional and experienced content removal agency knows the exact process needed to effectively remove unwanted content. This includes having the right team in place, the right experience to know what to do, the right connections to call for help, and the right software to optimize certain aspects of the process. The more experienced the agency, the more likely it will be able to completely remove your unwanted content from the internet as a whole.

While some content is easy to remove from the internet completely, other content can be challenging to remove. The most challenging types of content to remove are typically from news publications – and the more popular they are, the more difficult the task gets. If a news publication believes that their article is accurate, then they usually put up a fight under the argument of “freedom of speech”. News publications also have a tendency to back their writers and their journalistic integrity, further increasing the difficulty of removing the content.

Official organizations (like government websites) are also notoriously difficult when it comes to removing content. Unless you have a case that proves the content is unfair or factually inaccurate, it’s going to be an uphill battle. But it’s important to remember that if the content you are hoping to remove is unfair, unwarranted, inaccurate, dishonest, fake or illegal, then your chances of success are significantly higher.

Removing negative content from the internet can be super quick, or it can be a longer and drawn out process – it just depends on a few factors. We have seen content removal be as fast as 1-2 days, but in more challenging cases, the removal can take up to 50-60 days. The amount of time it takes greatly depends on the nature of the content and whoever/whatever is publishing the content.

It’s important to remember that content removal can sometimes be more a marathon than it is a sprint. For certain publishing platforms (like Google and TripAdvisor) there is a lot of red tape involved, which requires them to ask their supervisors for help. This constant going back and forth can be quite tedious and time-consuming, which is why it’s crucial to go with a professional who knows the right points to hit so the timeline can be expedited.

If you have tried to remove unwanted content and have been unsuccessful, then it might make the situation a bit more challenging. Many website publishers will ignore all future correspondences if the first attempt at removal is unsuccessful. This can sometimes be the case with platforms like Google and TripAdvisor, and is often the case for larger publications like magazines and newspapers.

But it’s important to know that while this might make the situation more challenging, it’s certainly possible to still get the unwanted content removed. We have worked with many clients in the past who have attempted to remove negative content in-house and came up empty-handed. Then they came to us, and we were able to work the magic needed to still get the content taken off the web. It takes time, and there are no guarantees, but it’s always worth a shot.

It might seem like once the negative content is removed, then all the hard work is done. Well, unfortunately, this is not always the case. We have often seen content be re-published under a different URL, or for reviews to be put back up at later points in time. Also, it should be noted that some websites will remove the requested negative content – but only temporarily – as the publishing company evaluates whether or not to permanently remove it.

This is why many businesses choose to engage with a content removal agency for negative content removal. An experienced agency will know how to remove content and keep it that way permanently. It’s not worth all the time and effort getting the publisher to take down the content if they feel like they can just re-publish it at a different point in time.

Content removal is one of the fastest-growing sectors in Digital Marketing – and there’s a good reason why! Businesses are realizing more and more each day that your online reputation is EVERYTHING. If your company has a poor online reputation, then this poor reputation is without a doubt hindering your company’s ability to grow and generate more sales. Think of it like modern-day PR. You want to control the narrative.

Removing negative content doesn’t just help the perception of your company to your customers, but it also helps in your recruiting efforts. If you are looking to hire top talent, they will be researching your company to decide if they want to work with you. A few negative reviews on Google can definitely make them reconsider. Add in a few negative reviews on Glassdoor? It’s a recipe for disaster for a company that is looking to grow and hire the best.

As with all things Digital Marketing, pricing depends on a multitude of factors. Mainly your budget, the scope of the work, and the quality of the service provided. A content removal agency will have to evaluate what publisher the content is on, and in many cases, they will have to assess the nature of the content itself.

It should also be noted that, like all things in life, you get what you pay for with content removal. Many agencies are jumping on the content removal bandwagon, claiming to have experience, when in reality, they have no idea what they are doing. Your company’s reputation is not something you can put in the hands of someone who may or may not know what they are doing. That’s why it’s crucial to work with a professional who has a proven track record of getting negative reviews removed on a variety of platforms and websites.

If you are thinking about hiring a content removal specialist or agency, it’s essential to make sure you are working with someone with ample experience and knowledge. Content removal is both an art and a science, and an amateur agency might do more damage than they do good. Remember, with many of these platforms, you might only get one chance to remove the negative content – so you don’t want to miss the opportunity.

When you have found a content removal agency or specialist, be sure to ask them a few questions to gauge whether or not they are the agency for you. Some things to consider asking them are… Do they have experience removing content from the publisher your content needs to be removed from? Do they have a large enough team to be able to handle all the moving parts? Are they experienced in content removal on other platforms as well? Also, it’s worth asking them if they make any guarantees.

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