From start-ups to Fortune 500 companies, we work with brands to grow their revenue.
Each day you procrastinate running ads on Instagram, your competitors steal your market share.
Instagram is more than just a place to post pictures and build up followers: it’s one of the most powerful advertising tools out there.
With a potential reach of 849.3 million users, Instagram is the ideal social media platform for brand awareness and sales – especially now that they’ve joined forces with Facebook to create a highly streamlined and comprehensive ecosystem.
Here are some interesting statistics about Instagram that should get you thinking:
- Over 200 million Instagrammers visit a business profile every day
- 50% of users are more interested in a brand once they see an ad on Instagram
- Over 130 million users shop directly through Instagram
- 70% of Instagram users are younger than 34 – the up and coming generation
Instagram advertising is now commonplace among digital marketing teams – and it’s hard to find a reason why they shouldn’t be.
Both Facebook and Instagram have unique advertising features that help you optimize ROAS and revenue, are highly visual and appealing, have unmatched audience sizes and engagement rates, and can facilitate purchases within their ecosystem.
But it’s not enough to just put ads in front of your audience.
Consumers expect unique, relevant, and useful content that adds value to their lives. The most significant benefit of Instagram is that it allows your business to publish content that engages your audience and helps you build a solid and long-lasting relationship with them.