3 Tips for Perfecting Your Email Marketing Strategy

3 Tips for Perfecting Your Email Marketing Strategy

Emails. They might not be the sexiest form of Digital Marketing, but guess what… They still make the most money. … Read More

Running Google Ads? You Need to Master your ‘Quality Score’
William Lam

Running Google Ads? You Need to Master your ‘Quality Score’

The most measurable indicator that helps us to optimize Google Search Ads campaigns is Quality Score. Quality Score is… Read More

404 Pages: Best Practices for Creating Custom Error Pages
Aron Frost

404 Pages: Best Practices for Creating Custom Error Pages

404 not found errors are commonplace online, if you manage a website, here's why creating a custom 404 page for your users matter. Read More

US$6 Million for Digital Art? Here’s What You Need to Know About NFTs.

US$6 Million for Digital Art? Here’s What You Need to Know About NFTs.

If you’ve ever been on the internet in the past 10 years, you will have come across the iconic meme… Read More

Clubhouse: The Audio-Chat App that Took Over the World

Clubhouse: The Audio-Chat App that Took Over the World

“Did you get an invite?” Whether you’ve just heard the name in conversation or perhaps still waiting to… Read More

Apple iOS 14 Update: How to Save Your Facebook Ads From a Slow, Painful Death

Apple iOS 14 Update: How to Save Your Facebook Ads From a Slow, Painful Death

Table of contentsWhat is the iOS 14 update?What measurements will be affected?How can I… Read More

A law that could spell the end for Google in Australia

A law that could spell the end for Google in Australia

It doesn’t seem that long since the days of MySpace and Yahoo – but today’s internet giants are of a… Read More

Google is putting an end to broad match modifier keywords. Here’s what you need to know.

Google is putting an end to broad match modifier keywords. Here’s what you need to know.

In the digital world, change is everywhere: what Google was 10 years ago is drastically different to where it is… Read More

Amazon has seen huge growth during the pandemic. Here’s why it’s time for your HK business to start using its services.

Amazon has seen huge growth during the pandemic. Here’s why it’s time for your HK business to start using its services.

Amazon has come miles since its inception as an online bookstore in 1994. Now one of the world’s biggest companies,… Read More

Why Facebook is freaking out about Apple’s iOS 14 update

Why Facebook is freaking out about Apple’s iOS 14 update

It’s official. Apple’s iOS 14.4 update is being rolled out as we speak. And it might change Digital Marketing forever. … Read More

PART 2 of 2: How To Write An Irresistible Page Title & Meta Description For Your Website

PART 2 of 2: How To Write An Irresistible Page Title & Meta Description For Your Website

This is part 2 of our series on page titles and meta descriptions. These are the two key components of… Read More

PART 1 of 2: How To Write Irresistible Page Titles & Meta Descriptions For Your Website

PART 1 of 2: How To Write Irresistible Page Titles & Meta Descriptions For Your Website

In part 1, we’re going to be discussing everything to do with page titles. If you want to learn about… Read More

Expand Your Base: 5 Simple Steps to the Customer Journey

Expand Your Base: 5 Simple Steps to the Customer Journey

The customer journey, otherwise referred to as ‘the customer buying process’, is the path a customer undertakes prior to making… Read More

The Ultimate Guide to Instagram for Businesses: Part #1

The Ultimate Guide to Instagram for Businesses: Part #1

What do the family-owned cafe around the corner from your home and a multinational fashion retailer have in common? They… Read More

Podcast Episode 5: Marketing a COVID Christmas

Podcast Episode 5: Marketing a COVID Christmas

'Tis the season to be jolly... or nah? Aaron returns to co-hosting duties this week alongside Rafie as Hong Kong and Singapore contemplate a Christmas unlike any other in recent memory. Read More

9 Social Media Management Tools to Help You Get Organised

9 Social Media Management Tools to Help You Get Organised

Struggling to keep your social posts consistent across each channel? Managing one platform is hard enough, but adding three… Read More

8 Hong Kong Instagrammers You Need to Follow

8 Hong Kong Instagrammers You Need to Follow

What sets apart an Instagram user with thousands of followers from a social media influencer? An influencer isn’t just… Read More

What is Magento? If You’re Interested in E-Commerce, You NEED to read this!

What is Magento? If You’re Interested in E-Commerce, You NEED to read this!

There is a question asked many times (often by those that are new to eCommerce), and that is: “What is… Read More

Ecommerce Fraud in 2020 – Everything You Need to Know

Ecommerce Fraud in 2020 – Everything You Need to Know

With Black Friday and the holidays right around the corner, it’s important to prepare your eCommerce business for fraudulent… Read More

Podcast Episode 4: Cracking the BTS Marketing Puzzle

Podcast Episode 4: Cracking the BTS Marketing Puzzle

It's all about BTS as self-confessed ARMYs Rafie and special co-host Sarah dig into the marketing, strategies, big ideas and messaging that powers the biggest music group on the planet! Read More

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10 Must know digital marketing strategies that will save you $$$

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