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We have found that optimizing a page for 5-8 keywords is ideal. These keywords should be related to each other and neatly interspersed amongst relevant, engaging, and unique content on the page.

Beyond this, we do not suggest optimizing on a product-level page, especially for eCommerce businesses, as they are often subject to onsite changes. SEO is a long-term strategy, and if you change your product pages then any SEO value you have gained may be lost.

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