Do you need to optimise all the pages in your website when doing SEO?

Video Transcript

Giselle:
Hello everyone, welcome to the Q&A session of First Page, we invited Jenny today.

Jenny:
Hello there.

Giselle:
Jenny, I want to ask you questions about SEO (Search Engine Optimization). Do you need to optimize all the pages in your website when doing SEO for your customers?

Jenny:
In fact, many customers have the same idea. But in the case of SEO, we focus on optimizing keywords-related pages, such as product or service introduction pages, which make it easier for Google to analyze and index, so that page rankings can rise faster.

Giselle:
After the ranking rises, will it not fall again?

Jenny:
In fact, SEO is similar to the stock situation, and it is quite common to have a rise and fall. Google has a common situation called “Google Dance,” because Google’s algorithms are constantly changing, which ultimately leads to large fluctuations in SEO rankings in the short term.

Giselle:
How should we deal with the above situation?

Jenny:
First, we need to observe whether the decline in rankings is short-term or long-term, and whether it continues to decline. Of course, if we observe a long-term decline in rankings, we will have the following two solutions. First, when building a link to a website, we will focus on keywords that have a much lower ranking. Second, our technical team will re-evaluate the customer’s website to help them further optimize the site to improve rankings.

Giselle:
It’s not easy to do SEO! If you want to know more about SEO, remember to pay attention to our website or contact us.

Giselle & Jenny:
See you next time. Bye!