What are the top PPC ideas you ought to know!
Many clients have little or no sense of what “Pay Per Click” (PPC) stands for. Most… Read More
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Jun 22 2022
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Jun 24 2021
Google Search Ads: Basics of SEM a Google Crash Course
With Google search ads, you can’t escape them. For almost every product or service search you conduct on Google, you’ll… Read More
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Jun 03 2021
LinkedIn Ad Campaign: Tips on Making Them Effective
Having a solid LinkedIn Ad Campaign is important for all professionals. Making sure they are effective is key. I have… Read More
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Apr 22 2021
How Can Using SEO and SEM Together Improve Your Web Traffic Quality?
The amount and quality of traffic to your site are important considerations. Using SEM and SEO together will increase visitors… Read More
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Mar 25 2021
Running Google Ads? You Need to Master your ‘Quality Score’
The most measurable indicator that helps us to optimize Google Search Ads campaigns is Quality Score. Quality Score is… Read More
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Feb 11 2021
Google is putting an end to broad match modifier keywords. Here’s what you need to know.
In the digital world, change is everywhere: what Google was 10 years ago is drastically different to where it is… Read More
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Sep 03 2020
The Complete Guide To Writing Google Ad Copy That Sells
We’ve all seen good and bad ad copy as we peruse through the internet. We skim through search… Read More
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Jul 30 2020
What PPC Means and Why It Matters
Have you ever noticed the adverts that appear alongside your search results on Google and other major search… Read More
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Jan 31 2020
SEO or SEM? Which one is more effective?
SEO and SEM are integral components of digital marketing activities. Learn more about these concepts here and how you can benefit from them in advertising. Read More
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Aug 20 2019
How To Make Your Google Search Ad Copy Sparkle
Google Search Ad copy makes all the difference when it comes to tempting people down the marketing funnel. All you need to do is convince them you’re the right choice. Read More
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Aug 01 2019
Ramp Up Your PPC Campaign With These 5 Amazing Tools
Unless you just started with digital marketing yesterday, odds are you’re aware of how essential pay-per-click (PPC) ads are for… Read More
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Jul 18 2019
SEM Google Crash Course 4th Edition: Google Shopping
The way we shop has undergone a significant transformation in the past few years. The advent of smartphones and internet… Read More
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Jul 04 2019
SEM Display Ads, Crash Course 3rd Edition: Conquering Google Display
SEM display ads are as hot as ever. You probably have heard the saying “a picture says 1,000 words”? If… Read More
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Jun 06 2019
SEM Crash Course 1st Edition: The PPC Introduction You’ve Been Searching For
Search Engine Marketing, or SEM for short, is one of the most powerful digital marketing methods out there. Read More
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Nov 29 2018
How to Get Customers Excited: 5 Cool Ways to Spark Online Shopping
It’s time to put the ‘Merry’ back in Christmas. When it comes to online shopping, it shouldn’t come as a… Read More
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Nov 23 2018
Part Three: 6 Practical Reasons Why You Need a Shoppable Instagram
With shoppable Instagram, now consumers can skip the product description and jump straight to the checkout! And since Christmas is… Read More
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Nov 21 2018
How To Increase Online Revenue During Christmas Period – Google Shopping
This coming holiday season, you may want to know how you can stand out from your competitors through Google Shopping Ads. Discover some amazing tips here. Read More
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Nov 21 2018
How To Increase Online Revenue During Christmas Period – Google Ads
Do you wonder about how you can generate more revenues this coming holiday season through Google Ads? Discover some helpful tips through this video here. Read More
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Nov 15 2018
Part Two: 5 Simple Tips for How to Use Facebook Ads
With over 2.2 billion Facebook users across the globe, are you taking advantage of Facebook Ads? Whether you’re just… Read More
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Nov 09 2018
How to Prepare for the Christmas Shopping Rush Using Facebook?
Using popular social media platforms like Facebook and Instagram can help you prepare for the Christmas rush. Learn more through this video here. Read More
