7 Hong Kong Government Funds That Can Revitalise Your Business
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7 Hong Kong Government Funds That Can Revitalise Your Business

The pandemic has affected us all in unfathomable ways, regardless of whether you’re in the restaurant business or run a digital marketing agency. Many businesses are both losing existing customers and finding it hard to take on new ones. Only the businesses which adapt to the situation quickly and effectively will manage to weather the storm, but those that do will almost certainly come out stronger and ahead of the competition. But no matter how dire the situation might seem right now, there is always light at the end of the tunnel for those prepared to fit in the time and effort needed. Finding opportunities in times like these might seem like trying to find a needle in a haystack, but they’re definitely there. Read More

7 Things To Do That Will Make Staying At Home Fun
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7 Things To Do That Will Make Staying At Home Fun

In the time of social distancing and self-isolation, looking for ways to pass time while staying at home can be hard. In situations like this, comfort and distractions that can spark joy are more important than ever. Here, we’ve rounded up 7 activities that will keep you busy and entertained while you are staying safe at home.  Read More

Decathlon Partners with Digital Marketing Agency First Page to Boost SEO Performance
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Decathlon Partners with Digital Marketing Agency First Page to Boost SEO Performance

Integrated digital marketing agency First Page has announced the signature of a Search… Read More

Does the Economic Slowdown in Hong Kong Impact AdWords Cost-Per-Click?
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Does the Economic Slowdown in Hong Kong Impact AdWords Cost-Per-Click?

A Meta Analysis of 15 Hong Kong Brands with More Than US$800,000 in Combined Ad Spending In the… Read More

Running Effective Digital Campaigns on Reduced Budgets: How Hong Kong Marketers Can Combat The Economic Slowdown (Part 2)
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Running Effective Digital Campaigns on Reduced Budgets: How Hong Kong Marketers Can Combat The Economic Slowdown (Part 2)

Economic slowdowns are typically followed by swift budget cuts. This makes it critical for marketers to demonstrate that… Read More

Google Marketing Live 2019: All the highlights you missed
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Google Marketing Live 2019: All the highlights you missed

Google Marketing Live 2019 just launched 10 new digital marketing products. Read on for the major breakthroughs you need to know about. Read More

Brand Building Strategy: How to Place Your Customers at the Centre
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Brand Building Strategy: How to Place Your Customers at the Centre

Simply put, a customer-focused strategy embodies the acquisition of loyal and repeat customers. And that, means a spend of 67% more… Read More

Business Travelers: 6 of the Best Apps to Ease Your Next Trip
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Business Travelers: 6 of the Best Apps to Ease Your Next Trip

Upcoming business trip? As we fly into a new year, business trips, busy schedules, and fresh goals are all in… Read More

In The New Year Ahead: 5 Tech Predictions for 2019
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In The New Year Ahead: 5 Tech Predictions for 2019

If you thought this year was a big one, just wait until you find out the what the tech world… Read More

How to Target Your Customers with Remarketing
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How to Target Your Customers with Remarketing

Remarketing is the process of using tools to track consumers that visit your website. After a user visits your website,… Read More

5 Cutting-Edge Graphic Design Trends You Need to Try
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5 Cutting-Edge Graphic Design Trends You Need to Try

Whether boldly daring or simply minimalist, the answer to what makes a brand memorable remains the same: a visually-striking graphic… Read More

How to Best Employ Intrusive Marketing Methods
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How to Best Employ Intrusive Marketing Methods

The odds are that if you’ve ever visited a website, you’ve encountered pop-up ads and notifications. Sure, they are certainly… Read More

WeChat Marketing: Your Fast Guide to Business
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WeChat Marketing: Your Fast Guide to Business

With more than 58% of Hong Kong using the app each day, WeChat marketing is set to monopolize… Read More

Building Digital China: L’Oréal Partners with Tencent at Cannes
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Building Digital China: L’Oréal Partners with Tencent at Cannes

At this year’s Cannes Lions International Festival of Creativity, Chinese marketing conglomerate, Tencent, managed to steal the show once… Read More

Top 10 Digital Marketing Terms You Need to Know in 2018
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Top 10 Digital Marketing Terms You Need to Know in 2018

Imagine yourself trying to communicate with a person who speaks a foreign language, and you simply can’t speak that language… Read More

5 of the Best Time-Saving Apps and Tools for Digital Marketers
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5 of the Best Time-Saving Apps and Tools for Digital Marketers

The work of a digital marketer never stops, which is why applications and tools that help you save time are… Read More

How To: Make Your Content Mobile-Friendly
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How To: Make Your Content Mobile-Friendly

With over 3.5 billion mobile internet users, is your site actually responsive? Google reports that a… Read More

4 Reasons Why Your Site Needs A Landing Page
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4 Reasons Why Your Site Needs A Landing Page

Conversions? Amplified leads? Targeted promotions? Say hello to landing pages, and turn visitors into leads. According to HubSpot, a… Read More

How to Measure the Effectiveness of Your Content Marketing Strategy
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How to Measure the Effectiveness of Your Content Marketing Strategy

89% of the most successful marketers are strongly committed to content marketing. Any business can produce a content… Read More

5 Digital Video Trends That Will Boost Your Brand’s Engagement
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5 Digital Video Trends That Will Boost Your Brand’s Engagement

Did you know that one-third of online activity is spent watching video? Video marketing is a fast-growing sensation, whereby… Read More

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10 Must know digital marketing strategies that will save you $$$

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10 Must-Know Digital Marketing Strategies That Will Save You $$$

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